PopularJewelry

There’s a jewelry store so influential that even thieves steer clear, because its clientele includes some of the biggest names—A$AP Rocky, Travis Scott, Drake, and even Beyonce. Without any celebrity endorsements, this store thrives due to the caring owner who treats her clients like family, inspiring them to promote her out of sheer loyalty. Her name is A$AP Eva. Eva, who speaks fluent Cantonese, immigrated from Macau to the United States as a child. With $100,000 borrowed from her family, she opened Popular Jewelry in New York’s Chinatown. The store not only offers a range of gold chains and diamond accessories but also custom-made metal grills, known for its reasonable prices and attentive service. In the 90s, flashy jewelry became an emblem of HipHop culture, attracting Wu-Tang...